Industries
AI search for health and wellness
Health is the industry where trust matters most — and AI recommendations build trust like no other channel.
AI
Question to AI
Can you recommend a good physiotherapist for running injuries?
AI answer
For running injuries, certified physiotherapists with relevant specialisation and strong patient reviews are recommended. Your clinic stands out with documented expertise in sports injuries and excellent reviews.
Trusted by brands across finance, health, construction and travel
- an AI recommendation reads as an independent assessment
- Neutral
- decisive for getting cited in health content
- E-E-A-T
- to visibility in real-time AI like Perplexity
- Weeks
- to test how visible your clinic is today
- Free
01Industries
Why AI search is revolutionizing healthcare
'Best physiotherapist in [city]' and 'Can you recommend a good pediatric dentist?' are questions people increasingly ask AI. In healthcare, trust weighs heavily — and an AI recommendation is perceived as an informed, neutral assessment. Clinics and therapists appearing in AI answers experience significantly higher conversion than from traditional search.
- 01
The patient trusts the AI answer as a neutral assessment
An AI recommendation doesn't read as advertising but as informed, independent advice. In health — where trust matters most — that outweighs almost any channel you can buy your way into.
- 02
E-E-A-T decides who gets cited
AI applies extra-strict standards to documented expertise in health content. Clinics that show authorizations and professional weight in machine-readable format become the source AI can safely recommend — the rest go invisible.
- 03
Bookings follow the recommendation
A patient whose clinic AI recommends arrives convinced and ready to book. That means materially higher conversion than a cold search hit — and fills the calendar with the right patients.
02Prompts
Questions people ask AI about your industry
These are real queries AI receives. Is your business the one it recommends?
- Best physiotherapist in [city]
- Can you recommend a chiropractor near [location]?
- Pediatric dentist in [city]
- How much does a psychologist session cost?
- Best skin clinic in [city]
03Free visibility check
Is AI already recommending you in your industry?
We've filled in a typical customer question for your industry. Add your domain and run the check — you'll see whether AI mentions you, and get the full report by email.
No commitment · Answers in minutes
04AEO
How to get recommended by AI
The moves that make your firm the source AI pulls its answers from.
- 01
Healthcare-specific structured data
Implement MedicalBusiness, Physician or Dentist schema with specialty, certifications, treatments and contact information. For healthcare, it's especially important to show authorizations and certifications in machine-readable format.
- 02
E-E-A-T is critical in healthcare
Google and AI models apply extra-high standards for Experience, Expertise, Authoritativeness and Trust in health content. Show practitioner qualifications, publish professionally grounded content and ensure your site demonstrates genuine expertise.
- 03
Local health directories and registries
Ensure listings in health authority registries, review platforms, industry-specific directories and Google Business Profile. These sources are among the first places AI checks for healthcare providers.
05CitationLab
How we work
A structured process from mapping to measurable visibility.
- 01
Map
We map the health questions patients ask AI and how visible your clinic is in the answers.
- 02
Document
We show practitioners' authorisations and qualifications in the machine-readable format AI trusts.
- 03
Publish
We produce professionally grounded content answering the questions patients ask before booking.
- 04
Measure
We track mentions and citations across the AI models and optimise against the targets.
06FAQ
Frequently asked questions
Is AI search relevant for healthcare?
Yes, especially. Health questions are among the most queried categories in AI search. People seek recommendations for everything from dentists to physiotherapists to specialists.
What about privacy and health data?
AI search optimization deals with publicly available information: services, treatments, prices and qualifications. It involves no patient data or sensitive information.
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Book a call about AI search for your industry
A free, no-obligation conversation. We'll show you where you stand in AI answers today and what it takes to become the one AI recommends.
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