For agencies

Add AI visibility to what your agency already delivers

Published by Krister Ross · Updated June 2026

Your clients are starting to ask how they show up in ChatGPT, Gemini and Google AI Overview. We help marketing and SEO agencies answer that with confidence, by adding AEO as a capability you can deliver and measure alongside the work you already do.

In short

AEO, Answer Engine Optimization, is the work of making sure an AI assistant recommends and cites your client when someone asks for advice. For an agency it is a new capability, not a new department. You bring the client relationship, the strategy and the channels you already run. We bring the AEO method, the hands-on optimisation and the AI Monitor platform that shows exactly how often the models mention and cite each client. Together you deliver a result clients increasingly expect, without rebuilding your team.

Why this matters for agencies now

Search behaviour is splitting in two. Plenty of people still type a query and click a link, but a fast growing share start with an AI assistant, ask a full question, and act on the written answer. That answer names a few brands instead of listing ten. The clients who get named win, and the ones who do not simply disappear from the conversation.

Clients have noticed. They are already asking their agency why a competitor shows up in ChatGPT and they do not, or how to be the brand Google AI Overview recommends. An agency that can give a clear, measurable answer keeps the trust and the budget. An agency that shrugs hands the question to someone who can.

Most agencies have the strategy and content muscle to do this well, but not the AEO method or the measurement to prove it. That is the gap we close. We are not here to take your clients, we are here to make your agency the one that can deliver AI visibility credibly.

What you can offer clients

A set of AEO deliverables your agency can present and run, with us behind you on method and measurement.

AI visibility analysis

A clear baseline of how ChatGPT, Gemini and Google AI Overview describe, mention and recommend each client today, and where the gaps sit.

AEO content

Content built to be retrieved and cited as a source inside AI answers, structured so the same page also performs in classic search.

Entity and structure

A coherent, machine readable identity across the client's site and the wider web, so the models can understand and trust who the brand is.

Ongoing optimisation

Continuous work on content, entity and authority so each client's position in AI answers keeps compounding rather than fading.

Reporting via AI Monitor

Client ready reporting on mentions, citation rate and sentiment across the major models, so progress is something you can show, not assert.

Training and talks

We can train your team on AEO or run a session for your clients, so the capability lives inside your agency over time.

How we work with agencies

A straightforward collaboration that fits around how your agency already runs accounts.

1

Shared discovery

We map how the client appears across the AI assistants today and agree where the opportunity is biggest. You stay close to the relationship throughout.

2

A clear plan

We turn the findings into a prioritised AEO plan, scoped so you know what we handle, what your team handles, and what the client will see.

3

We deliver together

We run the AEO work hand in hand with your team, fitting it into the content and SEO you already produce rather than running a parallel project.

4

Reporting you can show

AI Monitor tracks mentions, citations and sentiment over time, so you bring the client a clear, honest picture of how their AI visibility is moving.

Frequently asked questions for agencies

The questions agencies ask us most.

Because clients are starting to judge you on whether they show up in AI answers, not just Google. AEO builds on the SEO and content foundations you already have, the same clarity, structure and authority, but aims it at being the brand an AI assistant recommends and cites. Adding it keeps you relevant as buyer behaviour shifts.

No. The point of working with us is that you do not have to build the capability from scratch. You keep the client relationship and the channels you run, and we bring the AEO method, the hands-on work and the measurement. If you want the skill in house over time, we can train your team alongside the delivery.

Through the AI Monitor platform. It tracks how often ChatGPT, Gemini and Google AI Overview mention each client, the citation rate, sentiment, and how completely the models understand the brand. That gives you reporting you can put in front of a client with confidence rather than vague claims.

We fit around how you already run accounts. After a shared discovery and a clear plan, we deliver the AEO work alongside your team and feed reporting back so you can present progress. You decide how visible we are to the client, from fully behind the scenes to joining a workshop.

Any client whose customers research before they buy, which is most of them now. It works particularly well where the client already invests in content and SEO, since AEO compounds on that foundation. We are happy to look at a specific client and tell you honestly whether the opportunity is there.

Free for business associations

See AI search in action

In our talk, we demonstrate the difference between Google and AI search with real examples. See how your industry is affected.

Add AI visibility to your agency's offer

Start with a free visibility check on one of your clients. We will show you how the AI assistants see them today and where the opportunity sits, then talk through how a collaboration would work for your agency.