CitationLab
AI visibility platform

AI visibility platform

CitationLab is an AI search visibility platform that measures how AI mentions, cites and recommends your brand, explains why, and helps you improve it across the models your customers actually use.

An AI visibility platform built for Norway and the Nordics

Most AI visibility platforms are built around English and the US market. CitationLab is a Norwegian AI visibility platform built for how AI answers in Norwegian, Swedish and Danish.

That means prompts in the customer's language, coverage of the Nordic sources AI models weigh, and support and data handling in your time zone. A norsk synlighetsplattform that understands the market you actually sell in.

AI visibility — the complete guide to how AI visibility is measured and improved.

Measure, understand, improve

1

Measure

The platform runs your real buyer questions against the AI models on a schedule and records whether you are mentioned, cited and how you are described.

2

Understand

It connects mentions and citations to the pages and entities behind them, so you see why an answer looks the way it does, not just that it does.

3

Improve

It turns the gaps into prioritised work and tracks every change against the baseline so you know what moved the answer.

Questions about the AI visibility platform

How an AI visibility platform works and what CitationLab covers.

An AI visibility platform measures how AI assistants mention, cite and recommend a brand, explains the reasons behind those answers, and helps improve them over time.

CitationLab monitors the assistants and answer engines people use to make decisions: ChatGPT, Google Gemini and AI Overviews, and Perplexity.

Rank tracking measures positions in Google. An AI visibility platform measures whether AI includes you in the generated answer at all, what it cites, and what it says about you.

Presence, citation share, mention share, sentiment and a visibility index per AI model, tracked over time and against named competitors.

Yes. It is built for AI answers in Norwegian, Swedish and Danish, covers Nordic sources, and provides support in your language and time zone.

Free for business associations

See AI search in action

In our talk, we demonstrate the difference between Google and AI search with real examples. See how your industry is affected.

See your AI visibility measured

Book a consultation and we will run your real buyer questions through the platform and show you exactly where you stand across the AI models.